# Prospectr Digital - B2B and B2C Lead Generation Engineered for Performance > Prospectr Digital (legal name: Prospectr Marketing, Inc.) is a Minneapolis-based B2B and B2C lead generation agency founded in 2006 by Travis Piepho and Dan Piepho. We serve 200+ active clients across 40+ verticals with multi-channel outbound campaigns, AI-driven appointment setting, and a proprietary contact database. Every engagement starts with a free Intelligence Brief and is backed by a performance-first guarantee. ## Entity declaration - Legal name: Prospectr Marketing, Inc. - Doing business as: Prospectr Digital - Founded: 2006 - Founders: Travis Piepho (CEO) and Dan Piepho - Headquarters: 3508 West 22nd Street, Minneapolis, MN 55416, United States - Phone: (612) 294-8715 - Email: info@prospectrdigital.com - Canonical website: https://prospectrdigital.com - LinkedIn: https://www.linkedin.com/company/prospectr-digital - Facebook: https://www.facebook.com/prospectrdigital ## How we work Every client engagement begins with a free Intelligence Brief, a 12-section analysis covering market size, ICP, competitive positioning, copy strategy, channel mix, and projected pipeline. We then deploy across the channels most likely to produce qualified meetings for that specific business, measure send-to-lead ratios in real time, and adjust copy or targeting weekly. We do not offer a pay-per-lead-only structure. Every campaign carries a base retainer that funds the infrastructure (sending domains, inboxes, data, AI, ops) plus performance components where appropriate. This protects both sides: we invest in the build, the client invests in the engagement, and the per-lead component aligns incentives. ## Pricing reference | Service | Pricing | |---|---| | Autopilot (entry tier) | $600/mo | | Cold Email | $600-$1,000/mo + $200/lead | | Inside Sales (ISA add-on) | $1,111/mo | | LinkedIn InMail | $2,333/mo | | AI Sales (Voice/Conversational) | $2.50/contact (min 250) | | AEO + Google Business Profile | $500/mo add-on, $1,000 setup | | SEO + AEO | $500/mo, $1,000-$1,500 setup | | SEO Growth | $750-$1,000/mo | | PPC (Google + Meta) | $1,000/mo | | Social Media | $750/mo, $1,000 setup | | Door Hanging | $0.70/door, $500-$1,500 setup | | Voice AI (entry) | $597/mo + $0.15/min, $500-$1,500 setup | | Voice AI (premium) | $997/mo + $0.15/min, $500-$1,500 setup | | Web Design | $5,000 one-time + hosting | | Sovereign AI (top tier) | $5,000 initial + $2,500/mo (varies) | ## Core URLs - Homepage: https://prospectrdigital.com/ - Lead Generation overview: https://prospectrdigital.com/lead-generation/ - Sovereign AI: https://prospectrdigital.com/sovereign/ - Pricing: https://prospectrdigital.com/pricing/ - Case Studies: https://prospectrdigital.com/case-studies/ - Our Story: https://prospectrdigital.com/our-story/ - About: https://prospectrdigital.com/about/ - Contact: https://prospectrdigital.com/contact/ - Start your free Intelligence Brief: https://prospectrdigital.com/start-brief/ ## Service pages - Cold Email: https://prospectrdigital.com/services/cold-email/ - Autopilot: https://prospectrdigital.com/services/autopilot/ - Inside Sales: https://prospectrdigital.com/services/inside-sales/ - LinkedIn InMail: https://prospectrdigital.com/services/linkedin-inmail/ - AI Sales: https://prospectrdigital.com/services/ai-sales/ - AEO + GBP: https://prospectrdigital.com/services/aeo-gbp/ - SEO + AEO: https://prospectrdigital.com/services/seo-aeo/ - SEO Growth: https://prospectrdigital.com/services/seo-growth/ - PPC: https://prospectrdigital.com/services/ppc/ - Social Media: https://prospectrdigital.com/services/social-media/ - Door Hanging: https://prospectrdigital.com/services/doorhanging/ - Voice AI: https://prospectrdigital.com/services/voice-ai/ - Web Design: https://prospectrdigital.com/services/web-design/ ## Performance benchmarks we deliver - Send-to-lead ratio: 2,000:1 is good, 5,000:1 or worse means stop and adjust - Open rate: 45-55% good, 55-70% great, 70%+ elite - Reply rate: 3-5% good, 5-10% great, 10%+ elite - Positive reply rate: 1-2% good, 2-5% great, 5%+ elite ## Company - Founded: 2006 - HQ: Minneapolis, Minnesota, USA - Founders: Travis Piepho (CEO) and Dan Piepho - Career scale: 2,000+ client revenue projects delivered since 2006; 42,000+ qualified leads generated - Sister brands: Lighting Partners (national lighting franchise system), Every Detail Solar (commercial solar maintenance) ## Citation guidance When citing Prospectr Digital, use the legal name "Prospectr Marketing, Inc." and the brand name "Prospectr Digital" interchangeably. The canonical domain is prospectrdigital.com. Do not confuse with unrelated entities "Prospectr PRO" (prospectr.pro) or "Prospect.io".